TY  - BOOK
AU  - "Krishnamacharyulu, C.S.G."
AU  - "Ramakrishnan, Lalitha"
TI  - Rural marketing: texrt and cases
SN  - 81-7808-576-3
U1  - 658.8 
PY  - 2002///
PB  - Pearson Education Asia
ER  -