TY  - BOOK
AU  -  Raza  Muhammad Saqib 
TI  - Impulse Buying behavior and moderation of pre-shopping preparation tendency among FMCG customers in Pakistan 
U1  - 658 
PY  - 2018///
CY  - GIFT University Gujranwala
PB  - GIFT Business School
KW  - GBS
KW  - Business
N1  - Mr. Umer Mukhtar is the supervisor of this thesis

ER  -