TY - BOOK AU - Zeithaml, Valarie A. Bitner,Mary Jo Gremler,Dwayne D. TI - Services Marketing: Integrated Customer Focus Across the Firm SN - 97800781121102 U1 - 658.8 PY - 2018/// CY - USA PB - McGraw Hill Education KW - Marketing N1 - Includes Index ER -