000 00438nam a2200169Ia 4500
008 160902s9999 xx 000 0 und d
020 _a007-121469-0
040 _cPK-GjGUL
082 _a658.8343
_bHAW-C
100 _aDel L.Hawkins
245 0 _aConsumer behavior
_bBuilding marketing strategy
260 _aBostan
_bMcGraw Hill
_c2004
300 _a790
546 _aEng.
700 _a"Roger J. Best, Kenneth A.Coney"
942 _cBK
999 _c11563
_d11563