000 00457nam a2200169Ia 4500
008 160902s9999 xx 000 0 und d
020 _a81-297-0460-9
040 _cPK-GjGUL
082 _a658.8
_bAND-B
100 _ajames C. Anderson
245 0 _aBusiness market management
_b"Understanding, creating and delivering value"
260 _aIndiana
_bPerason Education
_c2004
300 _a460
546 _aEng.
700 _aJames A. Narus
942 _cBK
999 _c11782
_d11782