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Marketing research

Nargundkar, Rajendra

Marketing research : Text and cases - 3rd ed. - New Delhi : McGraw Hill 2008 - x., xxvi, 533 p.

Includes bibliographic references and index.

ISBN: 978-0-07-022087-4

Subjects--Topical Terms:
Marketing Research --Management --Marketing

Dewey Class. No.: 658.83

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