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Dimensions of overall co creation experience from the customer perspective and its impact on brand loyalty

Dimensions of overall co creation experience from the customer perspective and its impact on brand loyalty Aasia Yousaf,Rida Zainab,Zulnash Kiran,Esha Humayon, Anam Mushtaq - GIFT University Gujranwala GIFT Business School 2016 - 76 p. 1 CD

Includes Bibliographical Refrences and Index

Umer Mukhtar is the supervisor of this project.

Subjects--Topical Terms:
BBA

Dewey Class. No.: 658 / DIM-BS-BBA

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