Principles of marketing (Record no. 18069)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00437nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190624s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-93-528-6561-1 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | PK-GjGUL |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KOT-P |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | "Kotler, Philip" |
| 110 ## - MAIN ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | "Armstrong, Gray" |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of marketing |
| Statement of responsibility, etc | "Kotler, Philip" |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Noida |
| Name of publisher, distributor, etc | Pearson |
| Date of publication, distribution, etc | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 701 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Management Sciences |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Books |
No items available.