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Strategic Brand Management "building,Measuring and Managing Brand equity"

By: Kevin Lane KellerMaterial type: Text

TextPublication details: India Pearson education 2003Description: 816ISBN: 81-7758-487-1DDC classification: 658.827

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	GIFT University, Library GIFT University, Library	658.827 KEL-S (Browse shelf(Opens below))	Weeded/Not Available		12842

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Previous	658.812 RAY-B Best face foreward	658.812 WHI-C Customer centered growth	658.81202855 STA-S Sams teach yourself microsoft dynamics crm 2011 in 24 hours	658.827 KEL-S Strategic Brand Management	658.827 KEL-S "Strategic brand management :building, measuring, and managing brand equity"	658.827 MAR-D Designing B2B Brands	658.827 MAR-D Designing B2B Brands	Next

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