Identity and stratergy : How individual visions enable the design of a market stratergy that works "Rughase, G. Olaf"

By: "Rughase, G. Olaf"Material type: TextTextPublication details: Cheltenham Edward Elgar Publishing Limited 2006Description: 232 pISBN: 978-1-84720-656-5Subject(s): Mass CommunicationDDC classification: 658.802
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Books Books GIFT University, Library

GIFT University, Library

 658.802 RUG-I (Browse shelf(Opens below)) Available 17343

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