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Marketing management

by "Saxena, Rajan".

Edition: 2nd edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: India Tata McGraw-Hill 2002Availability: Items available for loan: GIFT University, Library (1) Call number: 658.8SAX-M.

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Consumer behavior concept & applications

by "Loudon, David L." | "Bitta, Albert J. Della".

Edition: 4th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: U.S.A. McGraw Hill 1993Availability: Items available for loan: GIFT University, Library (1) Call number: 658.8342LOU-C.

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Consumer behavior & marketing strategy

by "Peter, J. Paul" | "Bitta, Albert J. Della".

Edition: 5th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: U.S.A. McGraw Hill 1999Availability: Items available for loan: GIFT University, Library (1) Call number: 658.834LPE-C.

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The next economy will you know where your customers are?

by "Ettenberg, Elliott".

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: India Tata McGraw-Hill 2002Availability: Items available for loan: GIFT University, Library (1) Call number: 658.8ETT-T.

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Computers communications & information

by "Hutchinson, Sarah E." | "Sawyer, Stacey C.".

Edition: 7th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: U.S.A. McGraw Hill 2000Availability: Not available: Weeded/Not Available (1).

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Transnational management "text, cases, & readings in cross-border management"

by "Bartlett, Christopher A.".

Edition: 3rd edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: U.S.A. McGraw Hill 2000Availability: Items available for loan: GIFT University, Library (1) Call number: 658.049BAR-T.

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Strategic management "formulation, implementation, & control"

by "Pearce, John A." | "Robinson, Richard B.".

Edition: 8th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: U.S.A. McGraw Hill 2003Availability: Items available for loan: GIFT University, Library (1) Call number: 658.4PEA-S.

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International business competing in the global marketplace

by "Hill, Charles W.L.".

Edition: 4th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: U.S.A. McGraw Hill 2003Availability: Items available for loan: GIFT University, Library (1) Call number: 658.049HIL-I.

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Management competing in the new era

by "Bateman, Thomas S." | "Snell, Scott A.".

Edition: 5th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: U.S.A. McGraw Hill 2002Availability: Items available for loan: GIFT University, Library (1) Call number: 658.4BAT-M.

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International business the challenge of global competition

by "Ball, Donald A.".

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: U.S.A. McGraw Hill 2002Availability: Items available for loan: GIFT University, Library (1) Call number: 658.049INT-I.

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Marketing principles & perspectives

by "Bearden, William O.".

Edition: 3rd edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: U.S.A. McGraw Hill 2001Availability: Items available for loan: GIFT University, Library (1) Call number: 658.8BEA-M.

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International management text & cases

by "Beamish, Paul W.".

Edition: 5th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: U.S.A. McGraw Hill 2003Availability: Items available for loan: GIFT University, Library (1) Call number: 658.049INT-I.

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Project management using microcomputers

by "Levine, Harvey A.".

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York McGraw Hill 1986Availability: Items available for loan: GIFT University, Library (1) Call number: 658.4LEV-P.

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Financial institutions management a risk management approach

by "Saunders, Anthony" | "Cornett, Marcia Millon".

Edition: 4th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: U.S.A. McGraw Hill 2003Availability: Items available for loan: GIFT University, Library (1) Call number: 658.15SAU-F.

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Negotiation

by "Lewicki, Roy J.".

Edition: 4th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: U.S.A. McGraw Hill 2003Availability: Items available for loan: GIFT University, Library (1) Call number: 658.4052NEG-N.

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Consumer behavior building marketing strategy

by "Hawkins, Del L.".

Edition: 8th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: India Tata McGraw-Hill 2000Availability: Items available for loan: GIFT University, Library (1) Call number: 658.834HAW-C.

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Business communication building critical skills

by "Locker, Kitty O." | "Kaczmarek, Stephen".

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: U.K. McGraw Hill 2000Availability: Items available for loan: GIFT University, Library (1) Call number: 651.7LOC-B.

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Malvino electronic principles

by "Malvino, Albert Paul".

Edition: 6th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: U.S.A. Glencoe McGraw Hill 1999Availability: Items available for loan: GIFT University, Library (1) Call number: 621.3515MAL-M.

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Theory & problems of fundamentals of computing with C++

by "Hubbard, John R.".

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: U.S.A. McGraw Hill 1998Availability: Not available: Weeded/Not Available (1).

Theory & problems of software engineering

by "Gustafson, David A.".

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: U.S.A. McGraw Hill 2002Availability: Items available for loan: GIFT University, Library (1) Call number: 005.1GUS-T.

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