Strategic marketing :creating competitive advantage

By: "West, Douglas."Contributor(s): "Ford, John and Ibrahim, Essam"Material type: TextTextPublication details: New York Oxford University Press 2015Edition: 3rd edDescription: 571 pISBN: 9780199684090DDC classification: 658.802
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 658.802 WES-S (Browse shelf(Opens below)) Available 13781

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