The Impact of Brand Identification, Brand Knowledge and Brand Psychological Ownership on Brand Citizinship Behaviors: The Mediating role of Brand Pride

By: Rehman, AishaMaterial type: TextTextPublication details: GIFT University Gujranwala GIFT Business School 2017Description: v,74 pSubject(s): Management SciencesDDC classification: 658 Summary: Supervisor : Muhammad Kashif Saeed.
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Item type Current library Collection Call number Status Date due Barcode
Dissertation and Thesis Dissertation and Thesis GIFT University, Library

GIFT University, Library

Reference Section
Reference 658 REH-T-MS-ENG (Browse shelf(Opens below)) Not For Loan (Available in Library) (Restricted ) 30539


Includes Bibliographic references & index.

Supervisor : Muhammad Kashif Saeed.

English

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