Impact of Facebook advertising on behavioral and attitudinal loyalty intentions: moderating effect of brand authenticity/ GIFT Business School

By: Usama SarfrazMaterial type: TextTextPublication details: Gujranwala GIFT university 2021Description: 67p. L, HBKSubject(s): M.Phil thesis of Management ScienceDDC classification: 658
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Dissertation and Thesis Dissertation and Thesis GIFT University, Library

GIFT University, Library

Research Corner
658 USA-I-MP-MGT (Browse shelf(Opens below)) Not For Loan (Available in Library) (Restricted ) 31346

Includes References

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